We Help You Meet Your Goals
Reinit Research develops innovative responses to both business and social challenges through market research, social research, data collection, data analysis and training — backed by deep consulting experience across Africa and one of the continent's largest consumer audiences.
See Our Methods ↓
To be the most respected, trusted, cost-effective and sought-after research firm by our clients and employees.
Market Research At A Glance
From how you ask the question to who you ask, here's how we help you get to the right answer.
Quantitative Research
Wide-ranging techniques for collecting statistically sound data from respondents.
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Successful Marketing Campaigns
We equip clients with the information behind important decisions — identifying what drives customer loyalty, understanding engagement, and running ad-hoc research into brands, products and services.

Wide Range Of Qualitative Services
Qualitative research is often the first step in any study. Our methods are built to surface meaningful insight, not just quality responses.
Our Data Collection Methods
Our recommendations are based on your research questions — not on a fixed product portfolio.
Online Panel
We're trend-setters in Africa's online research space, profiling every panellist with detailed background data so you can target exactly who you need.
- ESOMAR corporate member, fully compliant standards
- Strict double opt-in (DOI) panel recruitment
- Quality controls that eliminate fraudulent panellists
- Real-time fieldwork reports via online portals
Personal Interviews
Our experienced field team meets respondents wherever they are, delivering the highest quality standards on every assignment.
- Street and shopping-centre intercepts
- In-home and workplace interviews
- Dedicated test facilities on request
- Trained, experienced field teams region-wide
Sectors We Cover
Two decades of combined experience across every major industry in the region.
Our Coverage
- • Algeria
- • Angola
- • Benin
- • Botswana
- • Burkina Faso
- • Burundi
- • Cameroon
- • Chad
- • Djibouti
- • Egypt
- • Equatorial Guinea
- • Eritrea
- • Ethiopia
- • Gabon
- • Gambia
- • Ghana
- • Guinea
- • Guinea-Bissau
- • Ivory Coast
- • Kenya
- • Lesotho
- • Liberia
- • Malawi
- • Mali
- • Mauritania
- • Mauritius
- • Morocco
- • Mozambique
- • Namibia
- • Niger
- • Nigeria
- • Rwanda
- • Senegal
- • Seychelles
- • Sierra Leone
- • South Africa
- • South Sudan
- • Sudan
- • Swaziland
- • Tanzania
- • Togo
- • Tunisia
- • Uganda
- • Zambia
- • Zimbabwe
